Upcoming Courses

Wed Feb 7

L1 - Foundations

Venue: DeVere Holborn Bars, London

Wed Mar 21

L1 - Foundations

Venue: DeVere Holborn Bars, London

Wed May 16

L1 - Foundations

Venue: DeVere Holborn Bars, London

Wed Jul 11

L1 - Foundations

Venue: DeVere Holborn Bars, London

Open courses take place throughout the year. See our calendar of upcoming courses for more details.

Our accredited programme can be delivered in-house. We can make your leaders even better!

Live demos of what great looks like. An effective resource shared during and post programme.


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The Business Coaching Programme


At The BCA we believe that coaching is the master skill of truly great leaders. Communicating in a coaching style delivers exceptional results.

We guarantee that by the end of our programme your communication skills will have positively changed forever!

The Business Coaching Programme has been designed and is delivered by experienced, practicing business coaches who will challenge your existing style and approach as a leader. The programme teaches the fundamentals of coaching and the finesse of applying them.

Our Business Coaching Programme offers 2 accreditations over 3 levels. Read our programme overview for more details.

Dual Accreditation

Uniquely, the Business Coaching Programme offers globally recognised endorsement from the institute of Leadership & Management (ILM) and accreditation from the Worldwide Association of Business Coaches™ (WABC™).



Meet The Founders

Launched in the UK in 2015, The BCA was co-founded by two experienced executive coaches: Charlie Sampson and Dean Williams. With a passion and determination to share their knowledge, skills, and processes regarding the art of business coaching -- The BCA was created to educate and enlighten all those who are responsible for leading results through others.

As practicing business coaches, Charlie and Dean go beyond the theory and share their 'real life' wisdom, experience and skills -- including the power of their TORCH model; a structure that they are using with impact everyday.

Who We Work With

  • Barclays
    London Business School
    Hope and Homes for Children
    Age UK
    BE Fuelcards
    Avis Budget Group
    NAPP Pharma
    Subsea 7
    Stoneglow Candles
    bright horizons

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